Caption: Maxol CEO Brian Donaldson at the new Maxol Lucan station with Brian Lee who has just taken over as licensee of Maxol Lucan Road in addition to his role as Managing Director of the wildly successful franchise Freshly Chopped, are waited upon by Sophie Schluter at the fourth Freshly Chopped franchise partnership between Maxol and Freshly Chopped.
€560,000 investment sees 20 new jobs created
Maxol, Ireland’s leading family owned forecourt and convenience retailer is pleased to announce the opening of its first Asian cuisine restaurant Kanoodle, along with its fourth Freshly Chopped, the heathy fast food franchise, at the newly refurbished service station at Lucan Road.
Maxol has extended its successful relationship with Brian Lee and Andy Chen of award-winning franchise Freshly Chopped, who have been appointed licensees by Maxol to operate Maxol Lucan Road.
The refurbishment at Maxol Lucan Road, follows an investment of €560,000 with the creation of 20 new jobs to include retail supervisors, shop sales assistants, and deli sales staff amongst others, bringing total employment levels at the Maxol service station to 35.
The Kanoodle menu offers fresh authentic Asian dishes including noodles, soups, salads, stir-fries and curries, all made using guaranteed Irish meats and the freshest local produce where possible. Well-known and highly successful healthy food franchise Freshly Choppedprovides a range of freshly made-to-order salads, wraps, soups and juices. The new offer brings an extensive choice of quality, fast healthy meal solutions for eating on the premises or to take home.
Brian Donaldson, Maxol’s Group CEO said:
“We look forward to strengthening our partnership with Brian Lee and Andy Chen of FreshlyChopped, who are joining us for the first time as licensees at Maxol. We are delighted to create 20 new jobs at Maxol Lucan after an investment of over half a million euros. This is our fourth Freshly Chopped franchise and the first Asian cuisine offering, by Kanoodle, to be introduced. Maxol Lucan is our fifth opening in 2017 and showcases our fast-evolving retail strategy to bring our customers a wide range of convenient, healthy food choices in modern and attractive surroundings.”
Brian Lee, co-founder and managing director of Freshly Chopped said:
“We’re incredibly proud of our partnership with Maxol and we are delighted to have further strengthened this relationship. Becoming licensees and taking over the management of an already well established Maxol location will provide us with the chance to learn about a new industry and apply some of the lessons we’ve learned building the Freshly Choppedbrand. We set up Freshly Chopped in 2012, and the fact that this is our 26th outlet, only five years after opening our first store, is evidence that Ireland’s healthy eating revolution is still going strong. We’re looking forward to providing more customers across Ireland with the healthy eating choice they’re crying out for.”
More investment is planned at a further 11 locations within the Maxol service station network for the remainder of 2017.
For media queries or to request an interview with Maxol:
For further information on Maxol, visit www.maxol.ie
About the Maxol Group
The Maxol Group was established in 1920 by William McMullan. The 4th generation of the family is Company Directors.
Maxol makes a significant contribution to the economy on both sides of the border and markets a comprehensive range of oil and petroleum products to the Irish Market, through their Retail Fuel Card and Lubricants divisions.
The Maxol Group had an annual turnover of €551m in 2016.
The company employs more than 1,000 people, directly and indirectly across the island of Ireland.
Maxol has been investing and expanding in recent years and currently has a network of 234 service stations, of which 115 are company owned.
The new food brand Moreish – Fresh Food at Maxol was launched in 2014 and is currently in 31 Maxol service stations and growing. It won ‘Best Oil Company Initiative’ at Ireland’s Forecourt & Convenience Awards 2015.
Maxol was voted the most reputable oil company in Ireland for four consecutive years between 2012 to 2015 by Corporate Reputations independent survey.
Maxol M3 Mulhuddart Services in south Dublin won ‘Best Forecourt in Ireland’ at Irelands Forecourt & Convenience Awards 2016.
About Freshly Chopped
Freshly Chopped, the healthy food company, is Ireland’s leading and original healthy fast food retailer. Founded in 2012 by Dublin entrepreneurs Brian Lee and Andy Chen, FreshlyChopped was developed to meet the needs of the growing number of Irish consumers who want a great tasting meal that is healthy, delicious and fresh. Crisp lettuce selections, garden fresh vegetables, incredible salad dressings and more than 30 ingredients are “chopped” and freshly dressed into Freshly Chopped’s unique salad bowls, sandwiches or wraps.